Priority Health Boosting Reproductive Care in Michigan

Grand Rapids, Michigan — Reproductive health, hormonal health support, and family-building assistance from Carrot Fertility will become available to Priority Health’s more than 1.3 million members in Michigan beginning January 1, 2025, following today’s announcement of their partnership that focuses on reproductive health care and support.

The entirety of the reproductive and pregnancy journey will be represented, from the time leading up to pregnancy to parenting to menopause, and both fully funded and self-funded employer groups will be able to choose from 2 plan options that cover such services as gestational surrogacy, adoption, and low testosterone.

• Carrot Core encompasses educational resources, 24/7 access to expert guidance and support, and access to the Carrot platform
• Carrot Pro includes all of the above plus financial support delivered through fertility coverage for several journey types

Through this partnership, there will be 2 plan choices: Carrot Core and Carrot Pro. | Image Credit: © Carrot Fertility

"We’re honored to partner with Priority Health and increase access to fertility, family-building, and hormonal health support for people across Michigan,” said Adam Johnson, chief strategy officer at Carrot Fertility. “Through this partnership, we will help more employers lower overall health care costs while driving healthy outcomes for their employees.”

For more information, including thoughts from Rick Abbott, senior vice president of employer solutions for Priority Health, please click here.

For recent news on other innovative whole-person health plan offerings from Priority Health, click to read about the partnership with Sword Health that will offer customized care for musculoskeletal condition beginning November 1 and the collaboration with HealthBar that will see the introduction of health care and wellness offerings for Priority Health’s employees and their families.