Mr. Geraghty points out a variety of ways to engage a health plan's members.
Patrick Geraghty, Chairman & CEO, Blue Cross Blue Shield of Florida, states that community outreach helps a great deal in building trust with Florida Blue's membership. Engaging the consumers personally with community service and online tools will also strengthen the relationship a health plan has with its members.
Laundromats as a New Frontier in Community Health, Medicaid Outreach
May 29th 2025Lindsey Leininger, PhD, and Allister Chang, MPA, highlight the potential of laundromats as accessible, community-based settings to support Medicaid outreach, foster trust, and connect families with essential health and social services.
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